Captivative environment
Cinema Screen Ads are played in the darker environment, where the concentration of audience is high, with nothing much to do and minimal disturbances.
Media performance
Audio visuals and motion pictures are mostly believed to attain higher attention & greater engagement, thus Cinema Screen Ads are viable marketing avenue.
Audience segmentation
Only those who have money to spend will go for Watching a movie. Thus Urban population with higher income can easily be targeted through Big Screen Ads.
High brand recall
High attention and engagement of the audience, with repeated adverts being played between the movie, increases the chances of higher brand reinforcement.
Market with the Block Busters
Cricket and Bollywood are undoubtedly the two biggest crowd pullers in India. The Advertisers are constantly struggling to be at the top rung of the brand recall ladder in the consumer’s head. Cinema Screen Advertising in India has emerged as one of the most popular promotion mediums among the brands, for enhancing both local and PAN-India reach. And ours being a Cinema loving nation, how could Cinema Screen Advertising be ignored for so long. The multiplex boom and high decibel marketing of movies are some of the obvious contributors for making In-Theatre Advertising or could say Big Screen Advertising, the most favored Advertising medium.
Cinema Screen Branding in India
Showcase your brand in a larger than life format!
In-Theatre Advertising has the most elevated Engagement Score, and the least Advert Avoidance Score. This bodes well, as there is nothing else to do while sitting in the cinema hall and the adverts are unavoidably seen by a large audience. It gives a 360-degree Advertising and Brand promotion environment that is uncluttered and finds the audience in a relaxed and receptive frame of mind, immaculate for creating a greater impact.
In-Theatre Advertising also renders the brands, an opportunity to pick and choose their audience, based on the area the theater is located, cinema genre, its language, show timings, and so forth. This makes Cinema Screen Advertising most viable for the advertisers searching for sieving through the bigger crowd to concentrate on that niche target that they wish to address.
Cinema Screen Advertising options incorporates, small :10 to :30 seconds video adverts to some minutes long motion ad movies and sometimes slides or visual stills too, wherein Music and voice overs can likewise be included, making it a delight to watch and easy to recall.
But, wait! On the off chance if you are feeling that In-Theater Advertising is viable only for the small businesses and local or regional brands, then you are completely underestimating the power of Big Screen Advertising! Local Advertisers aren’t the only ones who can profit their Brands by Cinema Screen Advertising. Huge business houses and PAN India advertisers such as automobile sector, famous lifestyles brands, electronic and digital companies also reaps the benefits of In-Theater Advertising, by reaching and connecting directly with the local audience i.e. the ultimate consumer.
It’s Simple, who wouldn’t like to connect directly with their consumers? Which Brand wouldn’t like to spend time and hangout with their prospective customers on a Saturday night, when they are in their best mood to spend and are sitting in a market place too! It offers the brand a chance to create that lasting appeal that lingers with the audience even after they leave the Cinema halls.
How can we help you with Billboard Advertising:
So on the off chance that you need to put promotions on interstates and searching for Top Billboard Advertising organizations in India, at that point you have arrived at the opportune spot. RoyalRevenueRideris a PAN India showcasing and publicizing office for all disconnected promoting efforts, with more than 17 years of industry experience. We comprehend the significance of Branding and Advertising well overall and give you innovative customized answers for Billboard Advertising in India, assisting you with introducing your best self to the expected clients and building an edge against your rivals.
For any input on Billboard Advertising in India;
Mail us: support@royalrevenuerider.com
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